TopicalBoost
Drive more Google Search, Google News, and Google Discover traffic using our automated tool with easy editorial controls.
Search engines reward websites that demonstrate deep expertise in particular topics, but categorizing and tagging webpages is time-consuming, expensive, and error-prone.
Our AI-powered platform automatically analyzes your content, identifies topics, and implements the technical changes needed to signal your expertise to search engines.
Traditional search engine optimization (SEO) requires your team to organize content into topic clusters and create complex internal linking structures. Our platform does this job for you.
With TopicalBoost, you get the benefits of advanced content organization and topic modeling without the massive editorial investment.
Ready-Made CMS Integration
TopicalBoost is ready to be deployed on WordPress or Drupal using our pre-built plugins.
A plugin for Craft CMS is on our roadmap for early 2025.
Fast Results
The graph above shows clicks from Google News Search, Google News, and Google Discover for one of our SEO clients. TopicalBoost detected over 31,000 topics on their site, creating 445,000 new internal links.
They day after we took TopicalBoost live, Google News Search and Google Discover traffic spiked.
In the months since, this site has seen over 300,000 views from just these Google properties—properties that had seen little or no traffic prior to using TopicalBoost.
Overall organic search also increased by 200,000 views, about a 25% increase compared to the previous year.
How it Works
Automatic Topic Detection
We use NLP (natural language processing) to identify topics in your web pages that are part of Google’s Knowledge Graph, a sprawling web of billions of interconnected concepts.
Think of these as proper nouns. They’re the people, places, companies, government agencies, products, laws, or even court decisions that are searched millions of times each day.
Simple Editorial Controls
After topics are detected, you choose what to display on your site using simple checkboxes. Similar controls are available site-wide, so topics you don’t want to display never show up.
You can set thresholds to hide a topic until it’s associated with at least five, 10, or 20 pages or whatever fits your editorial preferences.
Beautiful Structured Data
Each topic you approve is added to the structured data of your page as JSON schema markup.
Google can use this added information to easily associate your page with entities in its Knowledge Graph.
Within a day or two of launching TopicalBoost, activity from Googlebot spikes dramatically as it hoovers up this valuable data.
Internal Links on Autopilot
Your list of topics can be displayed at the end of an article just like categories or tags. This block of links to topic pages is a simple way to create a massive number of topically relevant internal links.
Once in place, every page that references a given topic will now link to that topic page. That page will, in turn, link to your latest entry on that topic.
This allows you to leverage your accumulated link authority to promote new content without committing hundreds of hours to manual linking or trusting in simple word-match linking tools.
By using an NLP-based approach, TopicalBoost finds connections between recognized real-world things, boosting your topical authority.
Pricing
$1000/month -or- $10,000/year
No contracts. No hidden costs.
Free Training & Onboarding
Your success is our success. Every customer gets free, live training and onboarding.
Quality Support
If you’re a customer, we’re here to help. Quality support is not an upsell.
Data Retention
Your data is stored in your CMS and is yours forever. You only pay for ongoing analysis.
Unlimited Access
No user limits or additional features to unlock. Analysis is fully baked into your CMS.
Unlimited Publishing
We support analysis on an unlimited number of pages. Run your entire back catalogue.
Continuous Updates
We’re always evolving. Enjoy ongoing updates to the plugin and API as we improve.
Start Your 90-Day Free Trial
See if TopicalBoost works for you before making any commitment. No credit card required.
Getting Started
- Request an API key.
- Download our WordPress plugin.
- Configure analysis of your existing pages.
- Run the topic analysis—this could take up to several hours to complete.
- Watch your crawl report and traffic reports in Google Search Console.
Steps will vary for Drupal or those looking to build a custom connection to the TopicalBoost API.