Case Studies & Articles

Carolina Journal Case Study

Carolina Journal Case Study: 110 Top Stories Appearances in 7 Months

Old Spam in New Clothes

Lily Ray on Why "GEO" Tactics Are Old SEO Shortcuts in Disguise

Illinois Policy Case Study

TopicalBoost produced sustained organic growth and 3x Discover traffic.

Internal Linking Confusion

Stop linking backwards and start forwarding your link authority.
A robot representing TopicalBoost ascribing topics to a creative work.

Building Entity Authority

Understanding how AI makes use of entities and how they generate traffic.

Titles & Descriptions in Search

In the hunt for answers, search users choose clarity over cleverness.

The Genuine Article Tag

How to make your messy code clearer to Google using semantic HTML tags.

Google’s Content Warehouse API

How TopicalBoost can help you fix your "Site Radius" problem.

GEO vs. SEO: What’s the Real Difference?

Our ongoing quest for AI-specific optimization tactics.

AI and the Content Value Chain

AI isn't destroying the web, but it's quickly shifting how value is delivered and measured.

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