A Skeptic Reviewed Our TopicalBoost Case Study

Joe Youngblood writes for Search Engine Land. He independently reviewed our SEL case study, pushed on every number, and concluded the entity-SEO mechanism holds.

Checking Google’s Work: How TopicalBoost Corrects NLP

Google's NLP misses over a quarter of the topics your posts are actually about. Here's what TopicalBoost does to fill in the gap.

The Great and Powerful Google Has Spoken!

Google says AEO and GEO are just SEO. Here are four examples of when past guidance from Google was wrong and how it's current guidance is self-serving.

Think Tanks Should Embrace AI Bots

Your strategy on AI bot crawlers depends on the economics and end goal of your publishing.

How to Leverage the Knowledge Graph for SEO

The Knowledge Graph powers Google's understanding of the real world, connecting your pages to relevant entities helps Google deliver contextual search to users.
A robot representing TopicalBoost ascribing topics to a creative work.

Building Entity Authority

Understanding how AI makes use of entities and how they generate traffic.