Think Tanks Should Embrace AI Bots May 7, 2026 Your strategy on AI bot crawlers depends on the economics and end goal of your publishing.
How to Leverage the Knowledge Graph for SEO May 2, 2026April 30, 2026 The Knowledge Graph powers Google's understanding of the real world, connecting your pages to relevant entities helps Google deliver contextual search to users.
Don’t Leave Optimizing Google Discover Topics to Chance April 28, 2026April 28, 2026 Google Discover success relies on declaring topics explicitly according to NewsDash's John Shehata.
Carolina Journal Sees 5x Lift in Google Top Stories May 5, 2026April 17, 2026 What topical authority looks like in practice for a state news publisher—and what changes when Google finally understands what each story is about.
Internal Linking Confusion March 19, 2026March 19, 2026 Stop linking backwards and start forwarding your link authority.
Building Entity Authority March 23, 2026March 18, 2026 Understanding how AI makes use of entities and how they generate traffic.
Titles & Descriptions in Search January 30, 2026January 29, 2026 In the hunt for answers, search users choose clarity over cleverness.
TopicalBoost Topic Page Templates March 3, 2026June 6, 2025 A quick guide to how TopicalBoost uses the default WordPress template hierarchy.
Better Google Analytics Reports March 23, 2026August 11, 2022 GA tracks a lot of things out of the box, but it was not answering all of our client's questions.
Netflix Outsources, So Should You March 23, 2026June 13, 2022 When making technology choices, focus on outcomes, not headcount.